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Florida Jeep Jam

If you’re making a visit to Panama City Beach, you likely have an idea of what to expect. You probably plan to spend your day lounging on the white sand beaches, grabbing some mouth-watering Panama City Beach seafood from one of the local restaurants, and exploring all the great shopping opportunities and historical sites.

If you’re in the area in May, you can’t miss out on the Florida Jeep Jam. This is a family-friendly event that will add a special twist to your itinerary, giving your group incredible memories that will last a lifetime. Best of all, it’s easy to reach the festival from anyone of our Panama City Beach vacation rentals!

jeep on the beach

About the Festival

Florida Jeep Jam is hosted on the “World’s Most Beautiful Beaches” and features numerous Jeep-themed activities that the whole family will enjoy. If you are a Jeep lover, you don’t want to miss this! This extended weekend will bring visitors from all over the southeast to celebrate Extreme Terrain’s “National Jeep Go Topless Day.” This is the fifth anniversary of the festival, so you know it’s going to be great!

In addition to the fun activities, Florida Jeep Jam also raises money for several worthy charities. For 2020, the festival will be recognizing National Law Enforcement Week and US Armed Forces Weekend with their donations. The goal is to top the amount raised in 2019: $15,000!


The extended weekend of the festival makes Florida Jeep Jam one of the most exciting Panama City Beach events in Spring. Get an early taste of the festival on Tuesday at Hammerhead Fred’s at the Topless Tuesday Pre-Party. Starting on Wednesday, you can find off-road trail excursions, and starting on Thursday, join in on the Jeep obstacle course!

Also on Thursday, be sure to join in on the Poker Run and Kickoff Party. The big event that day will take place at Sharky’s Beachfront Restaurant for A Day at the Beach Party with SpiderWebShade.  Head to the 4×4 Bar and Grill for live music throughout the festival, and try your hand at the scavenger hunt!

On Friday, join in at the Topless for Turtles Jeep Beach Krawl to play a part in protecting Florida’s natural habitat.

You can also come out for the Jeep wash on Friday as well as an outdoor movie night. The festival finishes up on Saturday with the “Celebrate National Go Topless Day” activities and the American SuperJeep Challenge Qualifier Round. This is only a handful of the activities that will be going on throughout the weekend!

jeep on a beach

General information

For 2020, the Florida Jeep Jam will take place from May 13th through 16th. You can register your Jeep before April 1st to receive pre-registration savings and a welcome package with the event credentials. This is the best way to avoid lines at the festival. Some of the other events, including the Beach Turtle Krawl and the off-road trail excursions, do cost extra, so visit the Florida Jeep Jam website for more information.

Even if you don’t have a Jeep, feel free to come to the event! You’re more than welcome to participate in the Vendor Village, be a spectator at the Jeep obstacle course, watch the Jeep parade, and come out to the “National Go Topless Day” block party!

Keep in mind that, if you do bring a Jeep to the event, your car must be insured and all drivers must be insured and licensed. You must always follow state traffic laws and wear your seatbelt. Dogs are allowed at the festival, as long as they remain on a leash or in a stroller. There will be an ATM on the premises for your convenience, and be aware that outside food, drink, or alcohol is not allowed at the event. If you’re vacationing in Panama City Beach, Florida, in May, be sure to make some time for the Florida Jeep Jam! It’s one of the most interesting and fun things to do in Panama City, so you won’t want to miss out.

Plan Your Vacation

When you’re planning your getaway, consider staying in one of our vacation rentals in Panama City Beach. Contact us today to learn more!